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May 22, 2007

Japanese popular general merchandising store
'UNIQLO' opened a new unique shop in Harajuku.
It is called 'UT STORE HARAJUKU.'.  (UT = Uniqlo T-shirt)

What is so unique about?

All T-shirts are sold in individual plastic bottles.
The way they display them is very interesting too.
They just look like bottles in a fridge of convenience store.
When you pull 1 bottle out, next one comes to the front.
There are about 500 different designs.

First you go inside of the shop, you will find 
sample T-shirts displayed in the middle of the floor.


UT STORE







When you find your favorite design and size,
the sample T-shirt has a tag of rack number to tell you
where you can find the shirt in a bottle.

It has 4 levels, shops are from 1st - 3rd floors,
and the 4th floor is a gallery.  On the 3rd floor, you will find 
computers which you can use to search your favorite T-shirt.
You can search by color and style, and it tells you
which floor you should go and find it!

It's fun just going inside and browse, so when you go to
Harajuku area, look for UT STORE!

bottled T-shirt displayUT Store_display









UT STORE HARAJUKU.
Address: 6-10-8, Jingumae, Shibuya-ku, Tokyo
Tel: 03-5468-7313
Open: 11:00 - 21:00 (everyday)
Access: 2-minute walk from Meiji-Jingumae Station on Chiyoda Line.
             5-minute walk from Harajuku Station on JR Yamanote Line.



(16:01)

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